"Shoesability"
So, the side of me that likes looking at photography, and reads far too many blogs on design, and is always, always drawn to anything mixing amethyst and turquoise, really likes a certain brand of shoes.
And the thing is, if I wanted to, I could not buy other stuff and buy those shoes.
I think, by the way, the bright red sole was a freaking genius branding move.
However, I can't see wearing those shoes.
They lack in usability.
They are spikey, and tottery, but I could deal with that.
Most of all, though, they seem ill-suited for walking through puddles, avoiding ice, and occasionally stepping in the mud.
So since I live in a place that has lots of mud and occasionally ice, and I'm often balancing a laptop on my hip, those red-soled shoes just won't do.
Additionally, I have funny little feet. Not wide all the way, not narrow either.
I finally stumbled upon these shoes, and bought 3.
The underside? 100% grip.
It's usable AND pretty, so I buy lots. It's not quite as pretty as the utterly impractical product, but the advanced usability skill on the design team make up for it.
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