Yes, If You Make It Better for Them...
Long link to summary of (ugh) account protected article:
http://consumerist.com/346980/companies-respond-to-wrap+rage-design-packaging-that-isnt-so--difficult-to-open
Basic summary: companies finally realize the evil molded plastic theft-proof containers cause problems when people try to open them.
Corporate wow moment: Baby boomers are getting old! Can't open the damn things!
Result: Movement to make them easier to open.
Chorus of joy from: everyone who ever has to open one
Reflection: Accessibility and usability and even mobile design are the same thing-- if you make your site/product easier for the mobility-impaired / deaf / blind / ESL to use, you also make it easier for the clumsy / lazy / confused / multi-tasking / blackberry-snared to use.
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